Deep Dive Module

AlphaPrism

Digital Agency + Creative Engineering Studio

ROLE:Founder • Full-Stack Developer • Creative/Automation Engineer
YEAR:2024
CATEGORY:Web Systems / Agency
STATUS:Active
AlphaPrism

Overview

AlphaPrism is my full-stack digital agency — a hybrid between a creative studio and an engineering lab. I build high-converting websites, custom internal tools, automation pipelines, and premium visual content for clients. The public-facing AlphaPrism site is built in Webflow with a clean brand identity and a Calendly-driven onboarding flow. Behind the scenes, the agency is powered by my own custom systems for lead generation, AI outreach, data scraping, and rapid site deployment.

Goals

  • Deliver modern, conversion-focused websites for local businesses
  • Create premium branding and visual content tailored to each client
  • Build custom automation tools to scale client acquisition
  • Centralize data through HubSpot and automate operational workflows
  • Use AI and voice automation to accelerate outreach
  • Develop internal systems capable of generating thousands of preview sites

Problem

Most agencies are either creative or technical — rarely both. AlphaPrism blends design, engineering, automation, and content creation into one unified system, giving clients an unfair advantage online.

Links

Tech Stack

WebflowReactVitePythonNode.jsCloudflare PagesDigitalOceanHubSpot APIGoogle Places APIElevenLabsTwilioFramerBase44

Responsibilities

  • Branding & Creative Direction
  • Webflow Development
  • Full-Stack Engineering
  • Automation & AI Pipelines
  • Lead Generation Systems
  • Visual Design & Content Production
  • CRM Automation & Data Engineering
  • Calendly Scheduling Flow

Timeline

Ongoing

Deliverables

8

01

Branding & Webflow Build

I designed the full AlphaPrism brand from scratch — from typography to layout language to the overall feel. The customer-facing site was built in Webflow for speed, polish, and animation control. Integrated Calendly powers the booking flow, giving prospects a frictionless way to talk with me about new projects.

BrandingWebflowCalendly
Branding & Webflow Build
02

Massive Lead Infrastructure

Using Python and the Google Places API, I scraped and processed over **100,000+ verified business leads** across multiple industries. Each record was enriched, deduped, and pushed into HubSpot via API. This dataset powers our outreach, preview-site creation, and automated campaigns.

Data EngineeringAutomation
Massive Lead Infrastructure
03

Automated Website Generation

I built a system using React, Vite, Base44 templates, and JSON overrides that can generate thousands of personalized preview websites in minutes. Each site pulls data directly from our scraped database (name, location, services, colors) and deploys instantly to Cloudflare Pages.

Web SystemsAutomationCloudflare Pages
Automated Website Generation
04

HubSpot + Slack Pipeline

HubSpot acts as the operational core. Leads flow in automatically, statuses update via API, workflows trigger Slack notifications, and deals move through the pipeline without manual input. The entire agency runs on a systemized backend I engineered.

CRMWorkflow Automation
HubSpot + Slack Pipeline
05

AI Voice Outreach

Using ElevenLabs and Twilio, I built an AI voice system capable of calling businesses, delivering customized pitches, gathering interest, and routing warm leads directly into HubSpot. This dramatically scales outreach beyond what human callers can realistically do.

AIVoice Automation
AI Voice Outreach
06

Visual Content & Creative Output

Beyond engineering, AlphaPrism produces premium visuals — 3D renders, animated promos, graphics, and short-form video content. This creative layer gives clients the modern edge their competitors lack, tying everything together into one consistent system.

Content3D/Design
Visual Content & Creative Output
07

Results & Impact

AlphaPrism functions as a full-stack growth engine. Websites launch fast. Tools automate lead generation. AI handles first-touch outreach. Creative content elevates client branding. HubSpot ties the entire system together. The end result: a digital agency built like a tech company.

GrowthSystems Engineering
Results & Impact

Media Gallery

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Builder Notes

Webflow powers the public-facing AlphaPrism brand and site

Calendly is fully integrated into the onboarding workflow

Internal automations handle 100K+ business records

AI voice calling increases lead qualification dramatically

Preview-site generator boosts outbound conversions

HubSpot + Slack automation creates real-time operational visibility

AlphaPrism blends design, engineering, and automation into one system

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